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In Short: An AEN Site (the artist formerly known as AVS) is now a SOURCE of traffic, not a DESTINATION for it.
They shouldn't have a fancy design, and if you're taking the time to make header graphics or anything else for them, it's time wasted.
You should be in the mindset of creating a free site, except following the design rules of the AEN companies. Make as many as you can, as fast as you can.
Get your upsell banners in there, submit them to the AEN's New Site Links Page to get your traffic burst, put the link on a hub page, rinse and repeat.
I always hate to see webmasters wasting their own traffic, by throwing it to an AEN site trying to make a sale. It's no longer about making AEN sales, and about getting quick free traffic for upsells.
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