Quote:
Originally Posted by nudecanada
So which price of a monthly membership seems to convert the most? (excluding trails)
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Based on my experience cheaper prices have higher conversion ratios, that does not mean you make more money though.
For a no trial recurring membership I do not want to go to high, anything over 23.95 lowers conversions too much and hurts my gross revenue.
As far as trial tours same rule applies, cheaper the trial higher the conversion. I feel that a higher price trial weeds out the cheapo "only interested in trial" members that cancel before even entering the members area. If I do run a trial, I prefer the 7.95 mark. Make a little money even if they do cancel and does not lower conversions that much.
non recurring membership you can go higher and make awesome conversions and make good money
Our default settings are 7.95 trial/ 23.95 recurring. I have concluded that this works best for us.
My second choice would be 23.95 recurring / no trial.