They have more money than they really do? Save up for 6 months so they can blow it in a weekend and act like a big player.
I have done business with well over 200 people/companies from GFY and can honestly say that only a handful of them actually have a pot to piss in.
If I posted ICQ logs of all the people that begged me for discounts because they were "broke" I'd turn GFY upside down.
