Always fascinates me when people hear a new buzzword mentioned somewhere and take it as being gospel.
But then 'trustrank' is also a long way from being something that's just appeared in Google as so many people think for some strange reason. It's also a lot more involved than certain 'experts' who write articles seem to think.
Still - keeps people happy and feeling superior 'cause they know the latest buzzword and gives the dodgy seo companies (90% of them) a new word to impress their clients with.
My only 2c on it
