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Originally Posted by DonovanPhillips
I've spoken with another large program that tried cascading billing and was told they saw very little difference. I think people exaggerate the number of "extra sales".
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The only way you'll ever know is by trying out for yourself.
I've personally seen the difference, on two different occasions. Which is why as an affiliate I will very rarely send traffic to programs that are not cascading. If the site owner wants to leave money on the table that's his decision, I'll stick with sending my traffic to those that are eager to process every interested surfer possible.
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