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solonline · 03-31-2005, 05:29 PM

We looked at DRM for some of our movie sites but always decided against it becuase of the restrictions for the user. We built our success on pay per download and continually push the fact that the user can download the files to their PC and can watch em for as long as they want.
Its a great sell point and we sell 10 to 20 movies for around 15 to 20 bucks each. we even sell short 7 or 8 minute clips for around 10 bucks. Great for making long term revenue from movies we have already pushed elswhere along with the " we dont use DRM " on the point of sale. 1 final thing we noticed, around 20 percent of users buy the same title at least twice over a 6 month period. Usually down to them deleting the file or just the fact they dont want the smut hanging around on the PC. We make great bling from pay per download - but dont think we would get the same success if used Drm.

03-31-2005, 05:29 PM
solonline Confirmed User Join Date: Jan 2003 Location: EU- Posts: 718	We looked at DRM for some of our movie sites but always decided against it becuase of the restrictions for the user. We built our success on pay per download and continually push the fact that the user can download the files to their PC and can watch em for as long as they want. Its a great sell point and we sell 10 to 20 movies for around 15 to 20 bucks each. we even sell short 7 or 8 minute clips for around 10 bucks. Great for making long term revenue from movies we have already pushed elswhere along with the " we dont use DRM " on the point of sale. 1 final thing we noticed, around 20 percent of users buy the same title at least twice over a 6 month period. Usually down to them deleting the file or just the fact they dont want the smut hanging around on the PC. We make great bling from pay per download - but dont think we would get the same success if used Drm.