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I think join pages are the most under designed pages =) (other than welcome pages)..
You'd just have to assume that the page that will ultimately get a surfer to input his CC information has to be worthy of a lot of time and consideration.
If they got that far, then they might actually be interested in joining and its time to close the sale. I think the most important thing for me is creating a sense of trust and saftey on the join page so that surfers feel like there's a legitimate business behind the site and they're not giving their sensitive information to just anyone.
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