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OzMan · 03-04-2005, 10:58 PM

It's just an extremely shortsighted marketing ploy very thinly veiled as an altruistic (pardon the pseudo pun) for the good of all mankind type of plan.

What happens if it does become a requirement? They will at first have a bigger share of a probably smaller overall market.

But as soon as every other site implements checks what will be True's advantage then? What will their promo say then?

"We thought of doing background checks first and we pushed for it to become law so join our site instead of any of the other dating sites that also do the same check and that are better than us in several areas " ??

I'm no marketing genius but this doesn't make any sense to me and seems a definite "shooting yourself in the foot" or "cutting off your nose to spite your face" kind of move.

03-04-2005, 10:58 PM
OzMan Confirmed User Join Date: Sep 2003 Location: Los Begas Posts: 9,162	It's just an extremely shortsighted marketing ploy very thinly veiled as an altruistic (pardon the pseudo pun) for the good of all mankind type of plan. What happens if it does become a requirement? They will at first have a bigger share of a probably smaller overall market. But as soon as every other site implements checks what will be True's advantage then? What will their promo say then? "We thought of doing background checks first and we pushed for it to become law so join our site instead of any of the other dating sites that also do the same check and that are better than us in several areas " ?? I'm no marketing genius but this doesn't make any sense to me and seems a definite "shooting yourself in the foot" or "cutting off your nose to spite your face" kind of move.