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Originally Posted by Big E
What is a trial? Different meanings for different folks:
I argue that a trial is a membership done on a provisional basis in an attempt to determine if you want an actual membership. At least that's the way we look at it.
I don't know why the adult industry insists on cutting its own throat by conditioning the users to expect the world for $3.95. We don't plan on doing that, and I would suggest others not do it either.
We spend at least $100,000 per photo shoot (3-5 shoots/year), and we're sure as hell not going to recoup that cost $3.95 at a time. People want to see our content? Then let them pay.
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It doesn't matter what a "trial" is, since you use the phrase "$3.95 for 1 Day", not "trial".
Now, clearly, this is not about what users should expect for $3.95, it's about false advertising. Since you don't inform the user that the 1 day membership is limited, and you promise things in the tour that are not included in the 1 day membership, the user is completely right if he charges back, because you *are* in fact scamming him.
Now, you can reason all you want about how $3.95 isn't enough to keep your business running, but it doesn't matter. You may think that $3.95 is too little for loads of content, but that doesn't matter either. In fact, the only thing that matters is what you promise the user versus what he actually gets.
If you're selling a limited trial, just call it a limited trial. How hard can it be to tell your customers what they're buying?