12-12-2004, 05:32 AM
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Confirmed User
Join Date: Feb 2003
Location: Bostonnnn
Posts: 8,985
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Quote:
Originally posted by 49thParallel
You might. It all depends on the word you decide to bid on. Google rates your word not only on how much you pay, but also on the click thru ratio.
And, if your keyword is not getting a good click thru...usually .5% or less, then they will slow delivery of your ad and probably disable your ad as well.
I have one word, which shall remain nameless, which has about 5 other bidders. I only bid 5 cents, but my decription has resulted in my keyword being clicked on more then any of the other bidders. The result..my ad is shown as number one, not only on Google, but also lycos, hotbot and a number of others. And I still pay only 5 cents.
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Isn't the general consensus that it's more worthwile to have an ad that is located near the bottom?
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