Quote:
Originally posted by Rich
This one's going to pay off huge, I'd bet most of them do. For the price of 280 players, they got so much exposure for their url in so many countries they can't advertise in, I just can't stop laughing about it. They've taken guerilla marketing to another level, and it's paying off big for them.
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I seem to recall them saying that any proceeds derived from the shirt were going to be donated to charity.