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you need to take money out of the equation because money is a reward perse.
these types of people who are "obsessed with money" are driven. they love the challange of opening a new business, coming up with a new idea where money is the reward at the end of all this. to put it plainly, it's a classic dependency personality.
keep in mind however, that these types of people also need to fail from time to time. i say this because this failure is needed to become more driven then before. some may disagree with me on this but this is basic psychology. no one likes to lose (especially those who are competitve) but losing is needed to make one move forward.
the problem with this is that those who crash hard and burn the worst will come back more determined then before. in a way that is good but most of the time this determination will ruin their life on some level if not all.
money makes the world go round and the more you have, the easier it is to live but for a person who is competitve, money is a reward and is used as a tool to be more competitive. making hords of money is no different (when broken down to shear basics) then playing sports or any other arena in life that rewards you with cash.
think about it and you will see what i mean.
i guess you can call it survival of the fittest or he/she who has the most wins....something along those lines.
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