Quote:
Originally posted by phpslave
so why do companies show 2nd page uniques again? Why are conversion ratios sometimes posted off of 2nd page uniques, how does that help someone see what is going on?
(and on that note how does someone elses conversions with someone elses traffic help you see how you'll preform, lol, no answer to that needed)
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It is a better representation of the traffic that came to your site and was interested in what you were offering, either they were interested enough to check out your tours, or interested in checking out the prices to get in. First page raws and uniques, basically tell you your method to get them there was effective enough, and depending on the second page stats (raws and uniques) it reveals how well the site does at catches their attention, and that you didn't mislead them in getting there.
For example putting an ad somewhere offering the ability to see Paris Hilton get it in every hole by big cocked black guys, will get alot of first page uniques and raws, but if you site is georgesoros.com, you will find almost no one clicked on any thing deeper than the first page. Same goes for adult shit.