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I originally had my ARS app rejected because my site had the word l*lita on it. Actually, it was only visible in the source - one of my trades had that word in their domain. It didn't actually show in the browser window unless the surfer moused over the toplist link. Once I pointed this out to ARS they allowed the app.
Seems a bit of a silly system though, I could have just signed up one of my other sites and passed with flying colours first time...
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