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It's "funny"... When I started out doing internet stuff, it was all Yahoo.. Overture... then Google.. Never even heard much about ALexa. But over the last year or so I started having more contact with people in the "amateur" end of things. And for some reason, a LOT of these pro-am/amateur people really look at the Alexa rankings a lot... I just talked to someone the other day and they were telling me about Alexa ratings and I was like "huh"???
Mandy - check out the graphs on thehun, worldsex etc... a TON of adult sites (maybe others as well) have been going down in rankings.
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