Quote:
Originally posted by Lenny2
It amazes me how many webmasters are deathly afraid of a surfer getting a "FREE RIDE" and don't take check signups because of it.
Even if the fraud or nsf rate is 35%....the other 65% is money you wouldn't have had in the first place....and there's no possible way the 35% of checks that didn't clear used up enough bandwidth to eat your profit off the other 65%.
If you run your business "not to lose" instead of running it "to win" you've got the wrong strategy and you'll never realize your full potential.
Notice that all the people who complain about check fraud tend to be smaller webmasters with smaller paysites.....none of the big boys have stopped taking checks and you should think about why that's the case.
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valid point
This is a great thread we currently are using WTS as well
