Quote:
Originally posted by dirtysouth
Here's a twist. If you run your sites on your SPONSOR's servers (free hosted or paid) does that mean anything? The servers hold the content and the 2257's are documented by the sponsor for that server. Am I making any sense?
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Do you own your own domain name? If so, then that's how you are doing business.
How is that any different then you paying for a webhost and the images are technically off of a shared (virtual) webhost? Does that mean the ISP should be responsible?
The answer is of course no... The current and proposed 2257 regulations are troublesome for those that aren't even complying with 2257 right now. It does require content producers to do a little more work and the webmasters to do a better job of record keeping, but in the bigger picture, the sky isn't falling.. it's just time to catch up the lagging issue of 2257 compliance.
Those that do their research and take steps to be 2257 compliant will not have a problem. Those running free sites, TGP, using content that you didn't license, etc.. will be the ones that have the most trouble in dealing with 2257.
While many paysites would love to see the TGP, AVS, and free sites go away, it is a symbiotic relationship where the free and TGP sites drive the traffic to the paysites.
So for those free and TGP sites, you need to first understand what you need to do to be compliant, and this is where having an attorney analyze your business and put in perspective of 2257 compliance, then you can talk to the sites you promote to see what they are going to do to support you.
It's going to cost you a couple hundred dollars for legal consulting time, but it's going to be worth it so you don't have to worry about getting a knock on your door from the DOJ.
If you don't have an attorney that already understands 2257, let me know and I can recommend some (see ICQ in sig). Most business lawyers don't understand 2257, so they would have to learn it, and that's not what you need. You do need to have the attorney already up to speed on 2257.
-brandon
-brandon