Some time ago something like that happened to me too, but they were targeting my domain.com instead of just the keyword. As I am a rude bitch and my modals are not so refinated I just hacked the server, changed all their fotos with horses, sheeps and goats and then reported to their hosting provider that they were hosting animal porn on the server. It took me a couple of days to upload 5 GB of animals content, but after reporting them they lost their 1 year in front paid dedicated box. After that they complained to me by email but I don't care about them.
I find more stuff like that from time to time, but I have found a more productive method to deal with all those
