Quote:
Originally posted by alan-l
I know what you mean, we're moving towards the 100% exclusive model at this time. But I gotta say I disagree with you in the recurring scenario for non-ex/plugin model. Of course, if your site is 100% plugins, I doubt you'll ever have a recurring, unless it comes from an idiot who forgot to cancel. But if you have a good balance between non-ex, plugins and a good interactivity with your members, believe me it's possible. Of course, it also depends on niche. We've a business model we're quite happy with, trying to take the best of every possible aspect in this biz, from traffic to content and all in between 
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nothing wrong with plugins if you got some exclusives.
but like I said about different traffic retains different is very important, if you do a test using TGP traffic the retention wont be as good as SE traffic.
If you monitor TGP traffic joins you will see many cancel BEFORE even logging into the members area.
But if you got exclusive content they will rejoin as long as you have updates, and if your niche some wont bother canceling.
We are also now implementing DRM in all sites, you will be suprised how many surfers download 6 months worth of jerk off material and cancel.
DRM wont allow them to watch the movies unless they have a current membership.
Also always include a non recurring option in your paysite, we get tons of 69.95 and 99.95 non recurring signups, many are retuning members and many just dont wnt to bother with anything remotly called recurring.