Quote:
Originally posted by xxxads
Let?s stop bad mouthing each other and debate it!
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You've already pissed off Pat, rightfully so I feel on his part, so let me take a swing at it, you're about to get an education. My training fees are $50.00/hr.
Let me talk about my pricing and volume, because I have no idea what anyone else's numbers are.
Let's not debate pop, blur, 404, PPC, text click, banner click.. Instead, let's debate the value. Let me throw out a set of numbers that I work by, try and follow me..
These are ficticious numbers, because obviously, there's going to be data missing that cannot be provided without real-world input, something we have no way of getting here.
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I sell my bulk 404 traffic from $2.00 to $2.50, let's use $225.00 per hundred thousand as a base.
You sell your traffic for $50.00 per thousand.
Now we have that established.
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Client buys "x" number of hits from me. Let's say .. 500,000.
At $2.25/k this costs the client $1125.00 for half a mil.
Now, the price of membership is .. let's say, $40.00. Assuming the client is a site owner promoting his program, he needs to make 28 sales to break. The client needs to convert at 1:17857 (One : Seventeen thousand eight hundred fifty seven) to
break . If we throw in recurring billing (2.5 month retention), that number is going to be more like 1:44,600 to
break .
If the client converts at something like .. a little less than 1:9000 what's going to happen? Not counting re-bills.. He'll double his money.
Now, I need to say, 1:9000 with 404 on a $40.00 join is a little unrealistic, but 1:20,000 sure is not. At 1:20,000 with 2.5 months, we're looking at.. 17 members. 17 members recur for 2.5 @ $40.00 = $1700.00 . Now, do you retain for 3 day trials or do you retain for 4 - 6 months? I can't answer that.
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Instead, this client takes his $1125.00 to you instead. Maybe he wants banner clicks, I dunno.
$1125.00 buys him 22,500 banner clicks.
The client needs to convert at 1:803 to break.
Now, I've been a professional webmaster for 7 years. I make a full time living at this, and it affords me a lifestyle in one of the most desirable resort areas in the US, so I suppose that lets me comment intelligently on the subject.
1:803 seems a little unrealistic to me on most programs,
without any sort of pre-sell other than a banner when the chips are really down, and you're looking at the final numbers.
Even at 1:803 there is very little margin for errors.
I have plenty of experience promoting, and I have good sponsors that don't convert at 1:800.
How fast can you deliver 22,500 banner clicks for $1125.00 ? Because I can send 500/k in about 15 days or so.
