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Actually they just got tricky. They no longer have a free monthly membership anymore unless you follow some funky rules. Before you would join and they would charge 1.00 and credit you 1.00 and that was it. Unless you opted to become a VIP member at 5.95 which gave you some perks and you would be billed 5.95 each month.
Then they added in those so call fan clubs and paid phone sex.
Well now they no longer have the 1.00 for lifetime membership. They have the free elite membership and the paid elite membership. They are basicly 100% the same but you must qualify to get the free membership version.
In order to qualify you must spend 60 minutes in paid video (I think thats the right number) per month, or you must rate 50 or something archive photos/videos per month. Naturally most will never read this but yes you can still get it for "free" so they are not misusing the word.
The sheer genius of ifriends is something to behold though. They have some 1500+ die hard loyal video chathosts who swear by them and would never leave doing one on one video 24/7. These misguided performers actually think ifriends cares much about the 1 on 1 video sales which they were "king" of and assume that ifriends needs them since they bring in all the income. Naturally ifriends gives these hosts more "extra" features that they "think" will help them boost 1 on 1 sales and retain regulars.
Such wonderfull features as video archives, picture archives, the ability to upload their own full sized photos and videos into the archives, and now with elite moments, archive pictures taken every 2 minutes. Many other "features" I will not go into. Of course these performers jump all over these "features" and use them left and right.
The genius is thus. Ifriends gets a monthly fee from all the members who have unlimited access to all the archives, the free to private video, the uploaded video ect. Then they have a pre-built in 1 on 1 upsale everywhere which just boosts their bottom line. So in effect they have took the live cam site and turned it into the biggest membership site there is that is updated every second of the day with fresh unique exclusive content that doesnt cost them a fucking cent.
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