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If it's honestly not a ploy to scam people, why not just state on the front page and the buy page that there is a $24.95 per month fee that the customer will have to pay?
I sell software all day long (and have been doing so profitably for 3 years) and not once have I had to add hidden billing into the T&C in order to do well. Things like that come back to bite you in the ass 99% of the time, and also make the people who have links to it look like scammers as well.
If it's not a scam then make it plain to see. It's simple.
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I make sex games and you might also know me as 'orange'.
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