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College Fuck Fest is still going strong today because they adapt and change as they need to.
It's hard for sites that become the biggest (as cff was 1-2 years ago) paysites in the market to keep from imploding on themselves because of oversaturation, but if you constantly change the layout and keep the new content fresh, you'll still do well.
It's not as big as it was 1-2 years ago because the gimmick wore off, but the site still converts like mad and the customers keep rebilling because the content is good.
A good gimmick might get you a few sales in the begining, but it's good managment that keeps you there. If not for the wsb fiasco, I'd be able to live off my cff rebills alone.
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