Over priced, IMHO. My family and I bought them for a few years while we were trying to find a good butcher. My grandfather owned a cattle ranch and we're a little picky about our beef
Find a good meat market/butcher and you'll get better meat for a lot less $$$. But if you CAN'T find a good butcher, OS is good as long as you buy things on sale. We had a store down the street from us in Marietta and they had sales all the time - the internet site does also, I believe.