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I think that ads should be cut down on also, from the AP banner on the left column down through all of those sponsor text links, I think that's waaaay too many sponsor links. You'd be better off putting up some sponsor hosted gallery links or something in there to give the surfers something that they'll like to make them click more.
The only thing that I see that the site offers are the Choker links at the bottom of the page, other than that, it's sponsors and a few links to your trades. Give your visitors more and they'll click more.
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