Setting the Price for a Paysite ?

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  • RAM
    They're all hookers, but mom!
    • Jan 2001
    • 7047
    #1

    Setting the Price for a Paysite ?

    Just wondering what you think about setting prices on Paysites ?

    24.95 or 29.95 If the person about to pull out there CC going to change there mind over 5.00

    Now I see the difference between say 24.95 and 34.95

    But if you are sold at 24.95 then you are sold at 29.95 as well

    What do you think ?
    RAM



    Fucking Machines are like CASH MACHINES

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    • Pipecrew
      Master of Gfy.com
      • Feb 2002
      • 14888
      #2
      apparently 27.95 is the magic price

        Comment

        • Amputate Your Head
          There can be only one
          • Aug 2001
          • 39075
          #3
          $1.37
          SIG TOO BIG

            Comment

            • Brown Bear
              Confirmed User
              • May 2002
              • 4982
              #4
              I like $24.95 and no trials. If you must have trials, then make them trials on exit.
              Surrender all your independent thinking and Click Here for re-programming.

                Comment

                • ElvisManson
                  Looking California
                  • Feb 2001
                  • 5476
                  #5
                  Originally posted by RAM


                  What do you think ?
                  yes.

                    Comment

                    • KingK7
                      Confirmed User
                      • Jun 2002
                      • 6372
                      #6
                      24.95 - 29.95, I dont think there is much of a difference there.

                      I know prices like 27.35 etc have been somewhat successfull.
                      This for the simple reason it may look like it is something else on a credit card receipt. Because lets face it, most recurrings are from idiots that forget/dont know how to cancel.

                        Comment

                        • pimplink
                          Confirmed User
                          • Jun 2001
                          • 9535
                          #7
                          Originally posted by RAM
                          Just wondering what you think about setting prices on Paysites ?

                          24.95 or 29.95 If the person about to pull out there CC going to change there mind over 5.00

                          Now I see the difference between say 24.95 and 34.95

                          But if you are sold at 24.95 then you are sold at 29.95 as well

                          What do you think ?
                          I read an article, I think in clickz or is it ebusiness weekly [anyway, one of those e marketing newsletters] that psychological studies show consumers are more susceptible to impulse buying if the price involves 9 in between price points. Using this logic 19.95 or 19.99 is better than 17.99 or 21.99 so applying this study to your facts, 29.95 is better than BOTH 34.95 and 24.95

                          Hope this helps.


                          pimplink






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                            • SleazyDream
                              I'm here for SPORT
                              • Jul 2001
                              • 41470
                              #8
                              why not run some tests?
                              This dog, is dog, a dog, good dog, way dog, to dog, keep dog, an dog, idiot dog, busy dog, for dog, 20 dog, seconds dog!

                              Now read without the word dog.

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                                • playa
                                  Confirmed User
                                  • Feb 2001
                                  • 6432
                                  #9
                                  Originally posted by KingK7
                                  24.95 - 29.95, I dont think there is much of a difference there.

                                  I know prices like 27.35 etc have been somewhat successfull.
                                  This for the simple reason it may look like it is something else on a credit card receipt. Because lets face it, most recurrings are from idiots that forget/dont know how to cancel.

                                  agreed

                                    Comment

                                    • RedShoe
                                      赤い靴 call me 202-456-1111
                                      • Feb 2001
                                      • 14831
                                      #10
                                      "about a hundred dollars"

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                                        • McAttack
                                          Confirmed User
                                          • Jul 2002
                                          • 625
                                          #11
                                          Well, when I did mainstream marketing, one of the things we learned and followed religiously is the standard industry price points.

                                          Anything under $20 is fair game. $17.95, $19.95, all the same. Above this, the next price point is
                                          $29.99
                                          $49.99
                                          $79.99
                                          $99.99
                                          $119.99
                                          $149.99
                                          $179.99
                                          $199.99

                                          BUT look at the evolution of the market and retail trends. Walmart is slowly getting people used to weird prices, because it gives the illusion that they're fighting to drop the price for you. You think that because it's $6,73, they fought the distributor enough and cut their own price so badly, they won't even round up to $6.99. That's the psychological idea behind it.

                                          As for pricing sites, I like $24.95 with no trial, and if you're going to give a trial, then give a $29.95 price.

                                          It also goes with the content and the "theme" of the site. When the market is killer (cookie cutter pornstars) then you need to drop your price.

                                          Also, are you going heavy with an affiliate program? If you're expecting a lot of affiliates to work well for you, then you can drop the price to $24.95 and help them sell more, but if you have fewer guys, then you might want the extra $5

                                          Just my on the subject

                                          You know Teen Kelly converts like crazy.

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