There is a lot of shitty porn content on the internet. I would focus on the quality of the content: fresh, long-lasting content and HD at a minimum. A niche tube backed by good affiliate programs would be a good starting point. And I would rule out uploading the videos and even embedding them: simply category pages with an image and text display per scene, and linking directly to the original video published in the corresponding tube. An example would be: ToroPorno.
This would be in summary, I hope I have explained myself properly...
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