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Reddit users are hard to monetize in a direct way. Instead, use it as an information source — both in the posts and the comments. Follow subreddits that are tightly related to your particular business or industry and glean information that you can use in your marketing or business operations.
Twitter is garbage for monetizing, hell not even Twitter can monetize their own platform effectively my friend. People on Twitter enjoy little snippets of information, and quotes provide just that, but to get someone to do something that takes more than a few seconds on Twitter would be highly unlikely
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