Does anyone use the trial option for memberships anymore?
Trial Memberships
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Tried it for a bit and had very, very low conversions and since we pay revshare, we'd be losing money (or breaking even at best) so we axed it. I'm not 100% against them. I'm sure some paysites--many going by how many I see offer them--find a way to make it work.Comment
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I never offered trials more than just as a test. I do not like de-valuing my content. Perception is everything. If surfers see a higher price they assume the content is worth that; see a $1 trial and they think 'cheap' and the smart ones will cancel right away while downloading all your shit for a buck. No thanks.
The biz model works when you have cross-sells and lots of traffic to pump through. The basic idea is that the new member will forget to cancel. But then the chargebacks go up, up and up...
So it really depends on your traffic sources, the amount of traffic you get daily, what your affiliate costs are (many do not pay on trials, only the rebills) and so on. Bottom line: if it makes you more money then keep trials. Otherwise, ditch them.My Affiliate Programs:
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Over 90 paysites to promote!
Now on Teams: peabodymediaComment
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So True..ThanksI never offered trials more than just as a test. I do not like de-valuing my content. Perception is everything. If surfers see a higher price they assume the content is worth that; see a $1 trial and they think 'cheap' and the smart ones will cancel right away while downloading all your shit for a buck. No thanks.
The biz model works when you have cross-sells and lots of traffic to pump through. The basic idea is that the new member will forget to cancel. But then the chargebacks go up, up and up...
So it really depends on your traffic sources, the amount of traffic you get daily, what your affiliate costs are (many do not pay on trials, only the rebills) and so on. Bottom line: if it makes you more money then keep trials. Otherwise, ditch them.Awesome Hosting At Awesome Pricing At VacaresComment
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We tried several price for trial, and $1 is not a good amount. For our sites, we found that a high trial amount of $4.95 have a good balance for conversionI never offered trials more than just as a test. I do not like de-valuing my content. Perception is everything. If surfers see a higher price they assume the content is worth that; see a $1 trial and they think 'cheap' and the smart ones will cancel right away while downloading all your shit for a buck. No thanks.
The biz model works when you have cross-sells and lots of traffic to pump through. The basic idea is that the new member will forget to cancel. But then the chargebacks go up, up and up...
So it really depends on your traffic sources, the amount of traffic you get daily, what your affiliate costs are (many do not pay on trials, only the rebills) and so on. Bottom line: if it makes you more money then keep trials. Otherwise, ditch them.AV Revenue High Quality Sites to Promote
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