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Old 05-07-2019, 11:35 AM  
Rand
Industry Vet
 
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Join Date: Jan 2002
Location: Santa Monica, CA
Posts: 2,663
The concept of a "scrub" is a lot more complex and sophisticated than most give it credit for. I will agree it's dynamic and evolves, but in a way that favors increased sales unless your account is in danger of facing a fine program. The level of granularity employed is something you could not reproduce just anywhere.

For those who believe in that sledgehammer theory of mass scrubbing, well, I can't speak for everyone but that's just not how we operate.

Lots of factors can affect sales. Most have nothing to do with your bank, your processor, or the card associations. Fluctuations, explainable or not, are just part of it. After nearly 22 years in this, that's the one absolute truth I can share with you.


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Payment Industry - Communications - Quality Assurance
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