Marketing: Links Go To Join Or Websites?

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  • The Porn Nerd
    Living The Dream
    • Jun 2009
    • 19780

    #1

    Marketing: Links Go To Join Or Websites?

    There are two marketing theories when directing traffic to a paysite:

    1. Have all links (pics, videos, text, etc) go directly to the Join page, including links to other websites in the Network.

    2. Have links to other sites in the Network go directly to those sites, thereby 'expanding the net'; if they don't like Site A (the one they landed on) then maybe they will like Site B, C, D, etc.

    (For Affiliates: we are not talking "traffic leaks"; all links would go to paysites that will carry your code over thus crediting you for a sale regardless of which website is actually joined.)

    So we're just talking conversions here. Which do you think would lead to more sales? Have you tried A-B testing these two choices? If so, how did they work out for you?

    I have done some testing on this with interesting results but that was last year so I am re-visiting this area for May and June. I'm interested in what your experiences are when it comes to linking and sales funneling. ("Linking and Funneling" sounds like a new porn niche to me....LOL)

    My Affiliate Programs:
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    Over 90 paysites to promote!
    Now on Teams: peabodymedia
  • ZENRA
    Confirmed User
    • Sep 2016
    • 655

    #2
    For #1, would the 'pics, videos, text, etc.' normally not link anywhere so you have them link to your join page?

    Normally I think it may be better to allow the user to join on his own before blindly sending him to the join page. You may get more hits on said page, but traffic by itself doesn't magically turn into money.
    ZENRA | Subtitled Japanese AV | @ZENRAMANIAC
    JAV VR Content Manager at SexLikeReal

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    • Paul Markham
      Too old to care
      • Jun 2001
      • 52942

      #3
      Welcome to 2017. Where have you been hiding?


      Concentrate on convincing the people you have something they need before worrying about linking



      Blowout deal. 880 videos, 2,400 image sets, plus many RAW videos. $500.
      PM me for a deal. Skype Paulmarkham70

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      • Evil Chris
        OG
        • Dec 2001
        • 13247

        #4
        oh boy....


        It PAYZE to post on GFY

        chris at payze.com | Skype chriswrp

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        • trevesty
          Confirmed User
          • Aug 2006
          • 3810

          #5
          Depends on your lander / goals.

          For a brand like Brazzers and RK, showing a preview trailer, linking to model pages that actually exist, etc., helps way more in the long run (check the SERPs - all of that extra, highly targeted traffic leads to way, way more joins).

          For something like the landers / tours CECash bills for, directly to join for all the things.

          I see a lot of pay sites that basically burn money by not even being in the top 100 for their niche at Google... see a lot of them bitching on here & blaming all of their problems on tubes / file lockers also. ;)
          The Fap Guide

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          • The Porn Nerd
            Living The Dream
            • Jun 2009
            • 19780

            #6
            Originally posted by Paul Markham
            Welcome to 2017. Where have you been hiding?


            Concentrate on convincing the people you have something they need before worrying about linking
            Thanks for adding nothing to the discussion Paul.
            Then again, what would you possibly know about links (magic)? LOL

            The only way to tell is further A-B testing but it seems like exit links work for some, not for others.

            Originally posted by Evil Chris
            oh boy....
            Hey I am always trying to improve, test out new ideas, etc. That's how I remain a PORN GOD!!!! LOL
            My Affiliate Programs:
            Porn Nerd Cash | Porn Showcase | Aggressive Gold

            Over 90 paysites to promote!
            Now on Teams: peabodymedia

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            • The Porn Nerd
              Living The Dream
              • Jun 2009
              • 19780

              #7
              Maybe another way of saying it would be if you display Bonus sites on your Tours do you have the links go to those Bonus sites or stay on the current Tour?
              My Affiliate Programs:
              Porn Nerd Cash | Porn Showcase | Aggressive Gold

              Over 90 paysites to promote!
              Now on Teams: peabodymedia

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              • ZENRA
                Confirmed User
                • Sep 2016
                • 655

                #8
                Originally posted by The Porn Nerd
                Maybe another way of saying it would be if you display Bonus sites on your Tours do you have the links go to those Bonus sites or stay on the current Tour?
                I think if you're confident about the quality of your paysite network, then linking to the bonus sites should be fine. Let the surfer get a feel for your overall network. Whatever site he goes to, there's still going to be a very big and obvious Join link for him to click.
                ZENRA | Subtitled Japanese AV | @ZENRAMANIAC
                JAV VR Content Manager at SexLikeReal

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                • Horatio Caine
                  full-time aspiring rapper
                  • Aug 2012
                  • 5746

                  #9
                  Paul has spoken!
                  Every time I hear word "links" I think of Pal Markham and Paul only.

                  Magic Join Links

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                  • Ferus
                    Bye - Left to do stuff
                    • Feb 2013
                    • 4102

                    #10
                    Depends on the content, traffic and tour design.

                    But usually you would link to the tour, since 90% of the paysite-owners are bettet at converting a lead, than any affiliates our there

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                    • The Porn Nerd
                      Living The Dream
                      • Jun 2009
                      • 19780

                      #11
                      Originally posted by Ferus
                      Depends on the content, traffic and tour design.

                      But usually you would link to the tour, since 90% of the paysite-owners are bettet at converting a lead, than any affiliates our there
                      That's an excellent point (depends on the quality of the Tour) and probably some of my reluctance to link to some Tours. Not every website in my Network I designed myself (many were acquired and thus have old designs). So I'm not sure if linking to those "Bonus sites" would be a good idea. LOL

                      Always trying to keep things fresh and revisit past strategies.
                      My Affiliate Programs:
                      Porn Nerd Cash | Porn Showcase | Aggressive Gold

                      Over 90 paysites to promote!
                      Now on Teams: peabodymedia

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                      • Bladewire
                        StraightBro
                        • Aug 2003
                        • 56220

                        #12
                        Originally posted by trevesty
                        ... showing a preview trailer, linking to model pages that actually exist, etc., helps way more in the long run (check the SERPs - all of that extra, highly targeted traffic leads to way, way more joins).

                        ^
                        |

                        This



                        Skype: CallTomNow

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