Penthouse buying Playboy? makes sense?

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  • Mutt
    Too lazy to set a custom title
    • Sep 2002
    • 34431
    #1

    Penthouse buying Playboy? makes sense?

    with Playboy's stock price so low, a buck and change, and the economy so messed up how do they get out of the doldrums? It's gotta be sold sometime or a major investor taken on to breathe life into it. If Penthouse could afford AFF why not Playboy at a fraction of the price of AFF?

    I see these rich guys buying pro sports franchises as toys to play with at 300Million to 1Billion - wouldn't owning Playboy be the ultimate toy for a guy?
    I moved my sites to Vacares Hosting. I've saved money, my hair is thicker, lost some weight too! Thanks Sly!
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    • Mutt
      Too lazy to set a custom title
      • Sep 2002
      • 34431
      #2
      i didn't read or hear anything - there was a thread comparing Penthouse and Playboy on another forum and it just popped in my head that Penthouse would be a good suitor for Playboy.
      I moved my sites to Vacares Hosting. I've saved money, my hair is thicker, lost some weight too! Thanks Sly!

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        • Davy
          Confirmed User
          • Apr 2006
          • 4323
          #3
          They have to wait until Hef is dead.
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            • Grapesoda
              So Fucking Banned
              • Jul 2003
              • 46234
              #4
              Originally posted by Mutt
              i didn't read or hear anything - there was a thread comparing Penthouse and Playboy on another forum and it just popped in my head that Penthouse would be a good suitor for Playboy.
              I don't think 'playboy style' content has much appeal to anyone these days, any more than you could sell 1920's content to a large group of people. strictly a niche market these days $.02

              btw what would a sale of PB mean to GFY?

                Comment

                • Fletch XXX
                  GFY HALL OF FAME DAMMIT!!!
                  • Jan 2002
                  • 60840
                  #5
                  people actually buy porn mags still?

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                    • Machete_
                      WINNING!
                      • Oct 2002
                      • 14579
                      #6
                      Originally posted by Fletch XXX
                      people actually buy porn mags still?
                      The survive because they are NOT a porn mag.

                        Comment

                        • Fletch XXX
                          GFY HALL OF FAME DAMMIT!!!
                          • Jan 2002
                          • 60840
                          #7
                          Originally posted by ebus_dk
                          The survive because they are NOT a porn mag.
                          i was referring to both Penthouse and Playboy, while it may not be gonzo pov porn, it surely does classify as smut. adult porn whatever you want to label it, if the wife gets mad or kids cant look at it, its porn to me.

                          Want an Android App for your tube, membership, or free site?

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                            • Grapesoda
                              So Fucking Banned
                              • Jul 2003
                              • 46234
                              #8
                              Originally posted by Fletch XXX
                              i was referring to both Penthouse and Playboy, while it may not be gonzo pov porn, it surely does classify as smut. adult porn whatever you want to label it, if the wife gets mad or kids cant look at it, its porn to me.
                              hard to sell advertising these days

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                                • Jim_Gunn
                                  Confirmed User
                                  • Feb 2003
                                  • 5702
                                  #9
                                  Someone could do wonders with that brand if they knew what they were doing. But it has to be someone who knows how to work efficiently and make money, not someone who will have a huge staff and do things in some corporate, bloated way with lots of unnecessary employees and little clue how to make revenue in the short term.

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                                    • mikesouth
                                      Confirmed User
                                      • Jun 2003
                                      • 6337
                                      #10
                                      Playboy is a dinosaur. For penthouse to do a buyout makes no sense, Playboy isn't even competition. It isnt even worth READING anymore.
                                      Mike South

                                      It's No wonder I took up drugs and alcohol, it's the only way I could dumb myself down enough to cope with the morons in this biz.

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                                        • Machete_
                                          WINNING!
                                          • Oct 2002
                                          • 14579
                                          #11
                                          Originally posted by Fletch XXX
                                          i was referring to both Penthouse and Playboy, while it may not be gonzo pov porn, it surely does classify as smut. adult porn whatever you want to label it, if the wife gets mad or kids cant look at it, its porn to me.

                                          OK, in that case I agree. But I still think Playboy will last longer as a Mag because its a better brand and its more than naked girls. It's more a lifestyle mag than a porn mag.

                                            Comment

                                            • GetSCORECash
                                              Confirmed User
                                              • Mar 2008
                                              • 5527
                                              #12
                                              Originally posted by Fletch XXX
                                              people actually buy porn mags still?
                                              Yes, they buy ours. SCORE Magazine, Naughty Neighbors, Leg Sex, Voluptuous, 18eighteen, 40Something, Newcummers, and XLGirls to name a few.


                                              Originally posted by Fletch XXX
                                              if the wife gets mad or kids cant look at it, its porn to me.
                                              It's called the coffee table effect. That is, you can't just leave it on the coffee table, when people come over to visit. The ideal lifestyle magazine, is one you can leave on the coffee table and the girlfriend, mother in law, won't have an issue with you.

                                              Originally posted by bm bradley
                                              hard to sell advertising these days
                                              It always has been, Playboy and Hustler do much better as to their more mainstream acceptance.

                                              Originally posted by Jim_Gunn
                                              Someone could do wonders with that brand if they knew what they were doing. But it has to be someone who knows how to work efficiently and make money, not someone who will have a huge staff and do things in some corporate, bloated way with lots of unnecessary employees and little clue how to make revenue in the short term.
                                              Jim, you said it, they have to cut back, and assign a much smaller staff to do the magazine.

                                              The Brand has huge value. The cable portion has much more value then the magazine.

                                              Originally posted by mikesouth
                                              For penthouse to do a buyout makes no sense, Playboy isn't even competition.
                                              Playboy is way more competitive to Penthouse then anyone else. The issue you have today, with both Playboy and Penthouse, is Maxim, which you can leave on the coffee table.

                                              Originally posted by ebus_dk
                                              OK, in that case I agree. But I still think Playboy will last longer as a Mag because its a better brand and its more than naked girls. It's more a lifestyle mag than a porn mag.
                                              You are right, it is a lifestyle mag, but as long as they need to be sold with a covered (black) PolyBag, instead of a clear bag like Maxim, their sales will keep declining. Playboy has great distribution, they had an even better distribution in the old days, but with more Mom and Pop shops closing, book stores, and Walmart opening up more stores, and not accepting adult magazines, it's simply hard to sell magazine. You can not get them infront of the viewer, the potential customer has to seek out your magazine.

                                              We tried very hard to get into this market with www.Lookergirls.com aka Looker Magazine, and didn't make it. Over a million $$$ down the drain.
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                                                • NaughtyRob
                                                  Two fresh affiliate progs
                                                  • Nov 2004
                                                  • 29602
                                                  #13
                                                  Playboy should buy back stock and go private.
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                                                    • Deej
                                                      I make pixels work
                                                      • Jun 2005
                                                      • 24386
                                                      #14
                                                      If deancapture gets canned for talking about the server speed - then youre all fucked

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                                                        • Mutt
                                                          Too lazy to set a custom title
                                                          • Sep 2002
                                                          • 34431
                                                          #15
                                                          the irony is that at one time and still today by some Playboy was criticized for exploiting women and now the Playboy brand means much more to young women than young men. Millions of girls worship Playboy - they tattoo their asses with the Bunny logo.

                                                          The Internet killed Playboy - take a look at Playboy and compare to Met-Art, FTVGirls and others - Playmates with fakes tits was a huge mistake.

                                                          It will take somebody with a vision to find a new identity for Playboy - a young version of Hefner.
                                                          I moved my sites to Vacares Hosting. I've saved money, my hair is thicker, lost some weight too! Thanks Sly!

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                                                            • Machete_
                                                              WINNING!
                                                              • Oct 2002
                                                              • 14579
                                                              #16
                                                              Originally posted by SCORE-Cash
                                                              You are right, it is a lifestyle mag, but as long as they need to be sold with a covered (black) PolyBag, instead of a clear bag like Maxim, their sales will keep declining. Playboy has great distribution, they had an even better distribution in the old days, but with more Mom and Pop shops closing, book stores, and Walmart opening up more stores, and not accepting adult magazines, it's simply hard to sell magazine. You can not get them infront of the viewer, the potential customer has to seek out your magazine.

                                                              We tried very hard to get into this market with www.Lookergirls.com aka Looker Magazine, and didn't make it. Over a million $$$ down the drain.

                                                              The mags you see outsell everything else here in Europe, is not porn. It mags like FHM, M and Maxim ( www.maxim.co.uk ) - Like Playboy, its a lifestyle/fad Mag that use the sexy stuff to kick the doors in. If you want to make a Mag today, you need a design that you can leave on the desk without being labeled as a pervert

                                                              But your biggest problem is probably that you are in the US - you got one screwed up set of rules of what you can and cant when it comes to nudity.

                                                              Its all about thinking outside the box, and knowing what the users want before they know it themselves

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                                                                • Machete_
                                                                  WINNING!
                                                                  • Oct 2002
                                                                  • 14579
                                                                  #17
                                                                  Originally posted by Mutt

                                                                  It will take somebody with a vision to find a new identity for Playboy - a young version of Hefner.



                                                                  Hefners Secret Son

                                                                  if they use my idea, they need to hire me to do a redneck section in the mag =
                                                                  I'm willing to relocate hehe
                                                                  Last edited by Machete_; 11-28-2008, 02:06 PM.

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                                                                    • tony299
                                                                      lurker
                                                                      • Aug 2002
                                                                      • 57021
                                                                      #18
                                                                      Originally posted by Deej
                                                                      If deancapture gets canned for talking about the server speed - then youre all fucked
                                                                      thank you, you gave me a chuckle.

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                                                                        • NaughtyVisions
                                                                          Confirmed User
                                                                          • May 2008
                                                                          • 4204
                                                                          #19
                                                                          Personally, I was never that found of Playboy to begin with...far too tame for my tastes. I've always thought that the best thing about Playboy was its ability to get celebs naked.
                                                                          Last edited by NaughtyVisions; 11-28-2008, 02:38 PM.
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                                                                            • StuartD
                                                                              Sofa King Band
                                                                              • Jul 2002
                                                                              • 29903
                                                                              #20
                                                                              From the conversations I had at the playboy mansion, Hef is simply not selling.
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                                                                                • Machete_
                                                                                  WINNING!
                                                                                  • Oct 2002
                                                                                  • 14579
                                                                                  #21
                                                                                  Originally posted by StuartD
                                                                                  From the conversations I had at the playboy mansion...
                                                                                  show off

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                                                                                    • StuartD
                                                                                      Sofa King Band
                                                                                      • Jul 2002
                                                                                      • 29903
                                                                                      #22
                                                                                      Originally posted by ebus_dk
                                                                                      show off
                                                                                      At least I didn't mention who I talked to.
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                                                                                        • AmeliaG
                                                                                          Too lazy to set a custom title
                                                                                          • Jan 2003
                                                                                          • 10667
                                                                                          #23
                                                                                          Originally posted by Mutt
                                                                                          i didn't read or hear anything - there was a thread comparing Penthouse and Playboy on another forum and it just popped in my head that Penthouse would be a good suitor for Playboy.

                                                                                          Was that that maddening MM thread featuring the blind lecturing the blind?
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                                                                                            • jaYMan
                                                                                              peace&profit,
                                                                                              • Jan 2001
                                                                                              • 4885
                                                                                              #24
                                                                                              I agree with the much could be done with Playboy.

                                                                                              Its a brand almost like no other. (2 others come to mind as I typed that lol)
                                                                                              peace&profit,
                                                                                              jaYMan

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                                                                                                • gooddomains
                                                                                                  Too lazy to set a custom title
                                                                                                  • Jul 2003
                                                                                                  • 10127
                                                                                                  #25
                                                                                                  whois is playboy ?

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                                                                                                    • MichaelP
                                                                                                      Registered User
                                                                                                      • Aug 2003
                                                                                                      • 7123
                                                                                                      #26
                                                                                                      ha...It will take somebody with a vision to find a new identity for Playboy - a young version of Hefner...

                                                                                                      Originally posted by ebus_dk
                                                                                                      EXACTLY What I was about to suggest

                                                                                                      Just a matter of time, maybe not right now, but someday, it will happen

                                                                                                        Comment

                                                                                                        • aniloscash
                                                                                                          Confirmed User
                                                                                                          • Oct 2008
                                                                                                          • 1161
                                                                                                          #27
                                                                                                          some how I suspect hefner and family own more than 50% of the stock which would be why there could not be a hostle take over. thats my guess.
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                                                                                                            • slapass
                                                                                                              Too lazy to set a custom title
                                                                                                              • Nov 2002
                                                                                                              • 14625
                                                                                                              #28
                                                                                                              Women still get in line to be in Playboy. With the constant stream of celebs the world over it should be a permanent online subscription for any guy over the age of 40. They need to work the online thing and sell playboy.com not some other url. Sell the Playboy.com with 50 plus years or whatever it is of babes. Just scan ever damn pic they ever took and put it online. Make the subscription cheap and add a AFF branded to playboy. Add playboy cams. Add adult.com content so they have hardcore section and let that sucker rip. i know this is 10 years past when they should have done this but it is still not too late.

                                                                                                                Comment

                                                                                                                • OMG Jim
                                                                                                                  Confirmed User
                                                                                                                  • Oct 2005
                                                                                                                  • 3153
                                                                                                                  #29
                                                                                                                  Originally posted by Mutt
                                                                                                                  the irony is that at one time and still today by some Playboy was criticized for exploiting women and now the Playboy brand means much more to young women than young men. Millions of girls worship Playboy - they tattoo their asses with the Bunny logo.


                                                                                                                  Originally posted by Mutt
                                                                                                                  It will take somebody with a vision to find a new identity for Playboy - a young version of Hefner.


                                                                                                                  Juicy D Links... A Man with a Vision
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                                                                                                                    • Machete_
                                                                                                                      WINNING!
                                                                                                                      • Oct 2002
                                                                                                                      • 14579
                                                                                                                      #30
                                                                                                                      Originally posted by AlmightyJim


                                                                                                                      Juicy D Links... A Man with a Vision
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                                                                                                                      There is a difference between "vision" and "seeing things"

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                                                                                                                        • Tjeezers
                                                                                                                          Webmaster
                                                                                                                          • Mar 2007
                                                                                                                          • 16603
                                                                                                                          #31
                                                                                                                          hahahahaha

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                                                                                                                            • okok
                                                                                                                              Confirmed User
                                                                                                                              • Jan 2003
                                                                                                                              • 502
                                                                                                                              #32
                                                                                                                              MOICHANDISING!



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                                                                                                                                • Brad Mitchell
                                                                                                                                  Confirmed User
                                                                                                                                  • Nov 2001
                                                                                                                                  • 9813
                                                                                                                                  #33
                                                                                                                                  Originally posted by ebus_dk


                                                                                                                                  Hefners Secret Son

                                                                                                                                  if they use my idea, they need to hire me to do a redneck section in the mag =
                                                                                                                                  I'm willing to relocate hehe
                                                                                                                                  Brilliant

                                                                                                                                  Brad
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                                                                                                                                    • Barefootsies
                                                                                                                                      Choice is an Illusion
                                                                                                                                      • Feb 2005
                                                                                                                                      • 42635
                                                                                                                                      #34
                                                                                                                                      Originally posted by bm bradley
                                                                                                                                      I don't think 'playboy style' content has much appeal to anyone these days, any more than you could sell 1920's content to a large group of people. strictly a niche market these days $.02
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                                                                                                                                        • czarina
                                                                                                                                          Webmaster Extraordinaire
                                                                                                                                          • Jul 2002
                                                                                                                                          • 10751
                                                                                                                                          #35
                                                                                                                                          I hope they don't... I like Playboy for what it is, without the hardcore and with all the beauty and glamour. But business is business, so let's see...

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                                                                                                                                            • boneprone
                                                                                                                                              Hall Of Fame
                                                                                                                                              • Jan 2001
                                                                                                                                              • 34415
                                                                                                                                              #36
                                                                                                                                              I think only a government bailout can save Playboy at this point.

                                                                                                                                              Do you think we can rally for one? Great attention grabber.

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