How reliable are Alexa rankings?

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  • Nineteen85
    Confirmed User
    • Jul 2008
    • 288
    #1

    How reliable are Alexa rankings?

    For small websites I mean?

    I've just had some little bitch start slating me on another forum saying I'm lying about conversion rates and traffic numbers because I have a low Alexa rank.

    I know my own conversion rates and my traffic numbers, and I couldn't really care less about what he thinks, but it got me thinking

    Just how much can we take of Alexa's rankings as gospel?
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    • fatfoo
      ICQ:649699063
      • Mar 2003
      • 27763
      #2
      not very reliable, especially for small websites
      Send me an email: [email protected]

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        • Nineteen85
          Confirmed User
          • Jul 2008
          • 288
          #3
          I thought as much.

          But noooo, him and all of his 3 post experience would not believe

          Thanks for clearing it up for moi

          PS - Sweet display pic!!
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            • Nineteen85
              Confirmed User
              • Jul 2008
              • 288
              #4
              I thought as much.

              But noooo, him and all of his 3 post experience would not believe

              Thanks for clearing it up for moi

              PS - Sweet avatar
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              Web designer / developer specializing in;
              HTML, CSS, PHP, Wordpress, Jquery

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                • HomerSimpson
                  Too lazy to set a custom title
                  • Sep 2005
                  • 13826
                  #5
                  IMO not much since data is aggregated only from users of alexa toolbar...
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                    • madawgz
                      8.8.8.8
                      • Mar 2006
                      • 30509
                      #6
                      Originally posted by fatfoo
                      not very reliable, especially for small websites
                      what he said
                      TAEMDLRMSKRJIXMRLSMRJ.

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                        • harvey
                          Confirmed User
                          • Jul 2001
                          • 9266
                          #7
                          in an 1-10 scale, -18. And that in a very good day. I have this site that is growing exponentially duplicating its own traffic every month and not only that they are far from the numbers, but according to Alexa the site is going down

                          Quantcast and Compete are more reliable, but site owners need to add their script, so it's reliable only for sites that have it, although for sites that don't have it they take a quite decent guess
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                            • IllTestYourGirls
                              Ah My Balls
                              • Feb 2007
                              • 14311
                              #8
                              My alexa rating has a downward trend for the last week or so while google is showing a large increase in traffic.

                                Comment

                                • DamianJ
                                  Too lazy to set a custom title
                                  • Jul 2006
                                  • 15808
                                  #9
                                  It is total gash. A massively skewed demographic. Although it is the ONLY indicator we have, so we have to clutch onto it, like Neilson ratings.

                                  Utterly arse, but better than nothing at all.

                                    Comment

                                    • brassmonkey
                                      Pay It Forward
                                      • Sep 2005
                                      • 77390
                                      #10
                                      i think its good my alexa is less than 300,000
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                                        • CunningStunt
                                          Confirmed User
                                          • Aug 2006
                                          • 5594
                                          #11
                                          Originally posted by HomerSimpson
                                          IMO not much since data is aggregated only from users of alexa toolbar...
                                          What he said.

                                            Comment

                                            • Quagmire
                                              Confirmed User
                                              • Jul 2005
                                              • 6490
                                              #12
                                              About reliable as an American automobile.

                                                Comment

                                                • Nicky
                                                  Too lazy to set a custom title
                                                  • Mar 2003
                                                  • 30071
                                                  #13
                                                  You can see some trends on it but on small sites It's very unreliable.

                                                  gfynicky @ gmail.com

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