Amazon was down for 90 minutes. Figure they make $1.8 million an hour.
That had to sting.
That had to sting.
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And when I was done with them, I did a DDOS on CCbill.
Who's next? -
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Actual figure or your guess?))<>((Comment
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http://adage.com/digital/article?article_id=127593It's hard to know exactly how many dollars a minute Amazon loses in sales for every moment its site is down, but simple math pegs it at about $1.8 million an hour, based on an Ad Age estimate that it will snare just shy of $4 billion in revenue during the 91 days of the second quarter. Of course, traffic tends to be lighter on weekends, heavier toward the beginning of the week. And it's not like everyone who can't get on Amazon immediately won't come back and buy their books or Kindle laterComment
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The difficult part to calculate is whether those same buyers went elsewhere or just waited out the outage and came back later to make their purchase.No OneComment
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yep ....Compound interest.Comment
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Wonder if they can get their business interruption insurance policy to pay for stuff like that.Comment
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I wonder if they get a free month of hosting when that happens.
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I'd guess the actual loss is very very small. Internet shoppers have learned to have patience as opposed to instant gratification.
If a retail location has a problem that renders it closed, I'll go to another location to make my purchase. But amazon, I buy there quite often and would not bother to find another online retailer if they were down. I would assume the time taken to create a new account would be a waste of energy given amazon are normally up 24/7.
But now I start to qurstion my own assumption that the loss would be small. If regular customers like me, don't care to look elsewhere and will wait to spend money at a later date, how many possible customers like me have they lost. Its not the existing account holders, the buyers, the serious turnover they lost, its the possible new accounts they lost. The people who could spends billions in the future.
Wow downtime can be expensive.Comment
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Amazon never goes down, so i'd think most people spent 90 minutes calling tech support at their ISP, wasting their time and then purchasing later anyways....i like wafflesComment
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depends, i bet a load of people would have been on google, clicked on the first result not come up with anything, go down to the second and buy from there.
theres too much emphasis on this thread in coming back. Its just too hard to calculate what the figure would be.Comment
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wow they make too much ?
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they don't make that much, the process that. the process amount and profit amount are considerably different.Comment
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Heads will so roll
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