announcing the membership price? On which page it would be best

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  • BucksMania
    Confirmed User
    • Oct 2005
    • 3758

    #1

    announcing the membership price? On which page it would be best

    I've never seen this discussed before.
    Where do you think would be best to announce the membership price to a paysite.
    On the tour
    the join page on your side
    or the join page on the processor's side?

    I'm trying to think of surfer's point of view now.
    If you offer some super low price or special promo, it will probably be better to announce it on the first page, so he knows right away your site offers a catchy deal.

    But what if you have average or high price?
    Do you think that letting him know the price on the 3rd page (the processors one where he has to enter his credit card info) will increase the chances of a conversion, since if proceed that far he is more luckuly to join even if the price is 39.95.... for example?
  • fuzebox
    making it rain
    • Oct 2003
    • 22380

    #2
    I have mine on the prejoin page (enter user/pass/email before being sent to the biller) like most people... I think having it on the biller page just annoys people without increasing sales in any way.

    Comment

    • stickyfingerz
      Doin fine
      • Oct 2005
      • 24984

      #3
      No where till the join page for us since we have regional billing through ccbill and would piss off a customer to see amount in USD

      Comment

      • SmutGiant
        Confirmed User
        • Oct 2003
        • 4896

        #4
        Free trial or cheap trial = tour and pre-processor page.

        No trial + top shelf content = processor page.

        If the content is good enough, the price point won't make much of a difference in sales. Bill a higher price for the first month, and a little lower for subsequent months.

        Best thing to do though would *edit* [be] *edit* to send to multiple tours with different schemes and see which one works best for you.

        Last edited by SmutGiant; 05-17-2008, 05:04 PM.

        Comment

        • BucksMania
          Confirmed User
          • Oct 2005
          • 3758

          #5
          Originally posted by SmutGiant
          Bill a higher price for the first month, and a little lower for subsequent months.



          very nice idea acctually, should stimulate them to not cancel

          how's that working for you?
          did you saw notisable increase in retention?

          Comment

          • SmutGiant
            Confirmed User
            • Oct 2003
            • 4896

            #6
            Originally posted by BucksMania
            very nice idea acctually, should stimulate them to not cancel

            how's that working for you?
            did you saw notisable increase in retention?
            I don't own any paysites but it worked very well with a couple of revshare sponsors I was promoting.

            Comment

            • PantieZ
              Confirmed User
              • Jan 2001
              • 1441

              #7
              Originally posted by BucksMania
              very nice idea acctually, should stimulate them to not cancel

              how's that working for you?
              did you saw notisable increase in retention?

              not shure about this.
              if someone wants to cancel he got reasons why. I am shure a few bucks will not change his mind

              Comment

              • SmutGiant
                Confirmed User
                • Oct 2003
                • 4896

                #8
                Originally posted by PantieZ
                not shure about this.
                if someone wants to cancel he got reasons why. I am shure a few bucks will not change his mind
                Well like I said I've promoted sites that have used that particular scheme and my rebills, according to my own stats where very high.

                If you try and cancel a membership the majority of the larger programs out there offer an option for a lower price point to keep you as a member as well.

                But as I said, the best thing to do would be to test out the different schemes and see which one does best for you.

                Comment

                • Doug E
                  Confirmed User
                  • Sep 2005
                  • 511

                  #9
                  I couldn't say, but definitely before the surfer has to input any info. I just found a site that still doesn't announce the price until you've inputted personal details. I couldn't figure out why the ratios were so terrible before I found this.

                  Comment

                  • Lifer
                    Confirmed User
                    • Feb 2004
                    • 871

                    #10
                    the join page on your side or the join page on the processor's side
                    CCBill Sponsor Programs
                    Get Paid On Time - Everytime!

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