Really Useful Cash - Another Shady Operator

Seriously, was there really anything worth absorbing beyond the first post in the thread ( which was where all the vital information was at )?

Everything afterwards was about some people caring about not being credited for sales, others not caring about not being credited and one guy's droning on and on about a metric that was prolonging the topic. Oh ..... and a few trolls taking their jabs along the way.

I myself skipped pages 2 through 7 after nodding off.

bump 4 you

Holy fuck this is still going

There is a high $/click by keeping this thread going yo

so there is one most important answer to the op, and that ruc dont care about affiliates, but about his build tube traffic. good to know, time to leave where they still care about affiliates easy and simple, thank you not reading the rest of click fight so, end of thread i would say have a nice sunday everyone

Breaking down the metric

$ = new clients for Relentless
/
clicks = forum page views

What $/click theory here really means is
x number of bro cocks sucked + y ass kissed = z bro drinks

No. A more correct analogy would be:

$ = actual dollars paid to Relentless by new clients from this specific thread + any other value created

Clicks = number of clients who actually contacted me from this thread (all at the total cost of time spent with no other investment)

Page views = impressions

Using that analogy, this thread had a low CTR and a very high value per acquisition.

However, the long tail value is even better than the immediate payout. That makes this thread a much better revshare play than PPS proposition. Also keep in mind every action in it was legal, and this thread had no negative impact on my bookmarkers.

*If you can understand that analogy and apply it to your own business in lieu of chasing your tail and grasping at straws, then this thread may be a profitable one for you as well.

Almost there!

Writers for hire.

They always have to get in the last word.

http://www.xbiz.com/articles/180943

If you’ve been in the online adult industry for any length of time, you probably already know about JT, “The YouPorn Guy.”

JT, formally known as Jonathan Todd, was chiefly responsible for guiding YouPorn.com to its user base that grew hundreds of millions of monthly visitors and developing a “content partner program” with more than 2,000 sites.

After selling the tube site to Manwin, now MindGeek, in 2011, JT immediately got back in the game and came up with a brand-new portfolio of paysites under the Really Useful Cash network.

XBIZ World wanted to know more about JT, last year’s CEO of the Year at the XBIZ Executive Awards, and see how he ticks in this month’s Presidential Suite interview.

XBIZ: What did you do before YouPorn?

JT: I come from a travelling family in the U.K., and for years I was a dog breeder. Day to day though, I would work with my cousins erecting peoples garden fences, clearing people’s garden rubbish and we used to build large dog kennels called “sheddles.” I always had an interest in the Internet though, and created a patent on a gaming platform, which failed. From there, I became the sales guy for a mobile technology platform, but unfortunately, that also failed. But it did lead me to email YouPorn shortly after they launched in August 2006, and the rest, they say, is history.

XBIZ: What was it like being part of YouPorn from the beginning?

JT: In one word: Scary. YouPorn was very disruptive to the whole of the adult industry, and we certainly didn’t make too many friends. For the first 12 months I called myself Nora. Shortly after launch, we realized that the business model was not sustainable —not for us, but for the entire industry. We started buying a lot of content but feelings towards us started to change in March 2007 when we launch the industry’s first-ever “content partner program.” This enabled us to receive content direct from the producers and for us to direct traffic back to their paysites. This, along with the content we were purchasing, allowed us to not rely on any user uploads. Very quickly YouPorn became the No. 1 affiliate to all of the content owners who took part in the content partner program. I started to attend trade shows in 2008 but was still very nervous. Its where I picked up the moniker of “The YouPorn Guy” that has stuck even to this day.

XBIZ: After selling YouPorn, what made you go into the production side of the business?

JT: I had so much data from YouPorn that it would have been a shame not to put it to use. I monitored user behavior a lot, and I knew what niches they preferred to watch, how long the videos should be and what the videos should consist of. In 2007, we created an algorithm that was based on the users current footprint on YouPorn. This algorithm would identify content and, in particular, niches that the user would likely enjoy. This was a very valuable tool, not only for being able to optimize banners but also added to the end-user experience with a “we recommend” section. We found this greatly increased average time on site and also average page views per visit. However, it was this data that was the most valuable for me and helped me identify the niches that I needed to create for my new paysite network.

XBIZ: After selling YouPorn, you built up quite a portfolio of sites. How many .com and .xxx sites do you operate?

JT: I launched my first site in September 2011 and I have 22 sites live in my network right now. We launched the worlds first .xxx sites in Casting.xxx and Orgasms.xxx, respectively. We have since gone on to launch StrapOn.xxx, BDSM.xxx and Mom.xxx on the .xxx extension. The other 17 sites are all on .coms.

XBIZ: What type of genre ends up making the most money for you?

JT: We have two different genres in ReallyUsefulCash.com: sensual/erotic and reality/amateur. Both genres do extremely well and have stand-out sites in each. MassageRooms.com, DaneJones.com and Lesbea.com are big revenue generators for us, while in the reality/amateur, FakeTaxi.com, PublicAgent.com and FakeAgent.com are the top three.

XBIZ: What do you base your decision on when launching a new site?

JT: The tubes. I study the tubes for an average of one hour a day. I look at a lot of different content, what does well, what doesn’t, try and figure out the reasons of both. I look at what sites already exist in that niche, and whether we can improve on what’s we already offer. I then speak to my production guys for their input. If we feel the site would be viable then we shoot three to four test scenes. We then use these scenes under one of our existing brands to gauge the reaction from our active members and also the reaction to the tube edited videos on the tubes.

If favorable, we will then look to secure a domain name and put the necessary team into place. All of our sites are stand-alone sites. We recently did a test with two “network pass” sites, which worked very well, and we will also be testing a “super network pass.”

XBIZ: How do you acquire/film content?

JT: We shoot 100 percent of our own content in house. We have film crews based in Czech Republic, Hungary, Germany, U.K. and the U.S. We also have editors based all over the world, and as a rule, we have one editor looking after one website.

XBIZ: You’ve been a true believer of .xxx domain names by acquiring so many through the past two years. What is your reasoning behind these purchases?

JT: Yes, I have over 300 .xxx domains with some very high- profile purchases recently. I truly believe that the Internet is changing and changing for the better. With the new gTLDs ICAAN has introduced, in years to come, it will all look so logical. Banks will be on .bank, Nike products on .nike, obituaries on .rip and yes, adult sites will be on .xxx (.porn .adult and .sex). I don’t think governments will make it mandatory for the adult industry to be on a .xxx domain; however, I do believe that the search engines will give preference to domains that are on the correct extensions.

I am sure though, that SEO, as we know it, will fast become outdated. Not all new gTLDs will be a success — that’s a given.

Some that have launched recently I just don’t understand. But the ones that do become popular will make the foundation for a far-better Internet experience. I completely missed the opportunity with the .coms when the Internet started. I have friends that own some of the best adult keyword .coms around. I don’t want to miss another golden opportunity. Of course, I could be wrong, but a domain will last generations, and I now own 17 of the top 50 most-searched for terms in adult today.

XBIZ: How do you see the adult industry in the next 12-24 months?

JT: I see the content producers coming together and realizing the sheer amount of power that we have. I am keen to see how much traction there will be with “SOPA2” and I am interested to see how adult, and the tubes in particular, cope with the FCC’s new net neutrality proposal.

XBIZ: Does your company have any new projects coming up?

JT: On the production side, we have new sites launching all the time. But I have been busy developing two separate platforms that are going to be very disruptive to their respective sectors in the adult industry. They will be launching soon.

XBIZ: What’s a typical work day like?

JT: Up at 7:30 a.m.-9:30 a.m., looking at stats, looking at XBIZ.net, going through emails that came in overnight from U.S.- based staff, checking out base camp, etc.

9:30 a.m.-11 a.m.: dealing with production managers, speaking with European-based managers and developers.

Noon-2 p.m.: lunch — on location.

2:30 p.m.-5 p.m.: on Skype, doing emails.

8 p.m. until late: dealing with webmaster, developers, emails, look at XBIZ.net and studying the tubes.

XBIZ: When not thinking about the biz, what do you like to do?

JT: I have six children, one new baby in Prague who I see everyday, and five older kids who are based with their mother in the U.K. So as you can imagine, I am pretty busy with them on Snapchat, Facebook, messenger, Skype, FaceTime, etc.

For relaxation I love to drive my cars and I like to play the piano, composing music for our sensual/erotic sites.

and you know what ... jimspass and danespass are now available for affiliates ... yeah, stupid gfy can change nothing ...

If they earn you a good $/click send them your traffic.
If something isn't available, ask...
Track your traffic, study the math, decide accordingly.
The rest is nonsense.

Nice!

I bet your $/click improves.

i think this thread was at least a part of why the multi access sites are now available. and that is the most important in topic of this thread, the rest in nonsense

more $$$ / same amount of clicks = happy affiliates

You'd have to ask JT if it was part of the reason. My guess is affiliates who actually send high volume sales asked for it and it cost him zero to make it available to everyone else as well.

Be sure to post your stats. What did you earn per click before the megapass sites became available and what did you earn per click after they became available. I'd be surprised if your stats changed at all.

so you think all those sales which went his way from those popups will be not missed now? i can be wrong, but i think you are now out of reality ...

Only because TC quoted him.

Yeah, those high volume affiliates are getting credit now because they "asked for it" .....

LMAO

What anyone thinks does not matter... what the stats show is what matters. Business is not about feelings. It is about tracking stats and analyzing them. Did your $/click go up? Did it stay the same? You can see those stats, it is not complicated.

Send traffic where you get the best $/click legally and without hurting any of your bookmarkers.
Same as before

its not the same as before, as magnetron said, affiliates are now more happy, and that is important. if sales will come up, time will tell, now is the most important that something changed way to affiliates, that is a win here, everything else is not important at the moment but, feel free to have last word, i am out here, need to work on some promo ...

Relentless why do you keep posting same things over and over again? Everyone already knows your theory:"as long as shady guys pay you more - shut up and let them do it that way. Because all other pay less(because they steal more or they are bad businessmen)".

Webmasters know they could've get more $ with same amount of traffic if shady guys play fair. But they don't(in our opinion).

I think I saw this idea in different variations from you hundred times already.

Is this a Scam?

bump for page 10

Can't believe this is still going on!

So if you make more money with a shady sponsor, stealing from you, wouldn't it piss you off knowing you could make even more! with said sponsor, if he/she/it was honest?

"here, shut up and have a few cents more than if u went with someone else, while i take these extra dollars you could have had, to the bank. thank you!"

I wouldn't walk around and brag about that, it really make you sound like you are someones bitch.

If you make more money with any legal sponsor who does not harm your bookmarkers, send them more traffic. If you make less money with any sponsor, regardless of why you earn less.... Contact them privately to see if things can be improved, then improve things or find another sponsor paying you more instead.

Simple math.

when op contacted them privately, they said they do not plan to add those pass sites to the program. now, after op published the problem, the pass sites are available for affiliates, so, lets see but i think there will be more money for affiliates. lets see. but, thing changed and its better for affiliates, because of this thread. so, sorry, you are wrong here. you would better send traffic to some oversaturated sponsor, instead of having this new pass sites included ... sorry, you are wrong, at least in part, so take it, you, sir, are wrong here ... any of your answer will be useless, one ear in, second out, you are out of topic, take it, finaly ... howgh

btw, just to add, because the sites are added, it doesnt mean those popups will be counting sales for affiliates there still can be hard coded inhouse nats code and we will have nothing ... just, its still better than dont have possibility to promote those sites in no way ...

Lucas, if it's more money for affiliates, that's great news. If you think a gfy thread caused it, you would be wrong about that. Decisions like that are made on a $/click basis by program owners. If adding it earnes them more money then they add it, if it doesn't then they don't. If it's the same per click for you before and after then it isn't news at all. Your stats tell you if it is news, not GFY.

What pissed me off about this thread and others like it is that anyone on GFY who lumps illegal things and bad for bookmarkers things (like card banging or hidden xsales) in with completely legal business decisions like a leak is wrong. They are not the same, should not be treated the same and should be discussed differently. Leaks can be seen in $/click and affiliates can make traffic decisions accordingly. Someone with a pop up isn't a "thief"' .... In this thread people tried to compare a leak to mediarevenue lol. That is like comparing a leaking faucet to a firing squad.

I do hope you earn more per click.

seriously you are getting boring not reading that anymore, i am sorry i have my own point of view, for me all good because of this thread, good work again gfy!

This thread isn't about $/click. It's about a deliberate leak and the responsibility of sponsors to make sure all traffic is received properly when an affiliate-program is offered. Nothing more nothing less... No math needed here...

Wrong... following this logic all sponsors would simply not track affiliate traffic at all because not tracking and not paying affiliate always earns more... Well... in the long run of course this would not work for the sponsor because affiliates would run away fast...
Sponsors should not even bother balancing leaks... Man enough to offer an affiliate-program? Stand up and be man enough to track and credit correctly.

Yes exactly... there's a difference between a facebook- or clips4sale link (leak) and deliberately keeping certain purchase options out of the tracking... It pisses people off indeed...

What would you know about this specific decission?

You can't calculate causality with maths? Or just love to believe in coincidence?

You can predict causality with math. Not with absolute certainty, but with far greater accuracy than you can predict causality with feelings. That is why we don't announce "I feel like there will be a thunderstorm next week"... we use mathematical models to predict storms.

If you can not see the difference between a leaky faucet and a firing squad you likely never will. However, for the many reading the thread, consider this as a useful analogy. You own a house and it has a leaky faucet in the kitchen. A new faucet and a plumber and all the work needed to replace it will cost you $400.00. Do you get the faucet fixed or do you allow it to keep leaking? That comes down to what the leak costs you.

If the leak is so small that it does not raise your water bill a penny... paying someone to fix it would be foolish. If the leak is loud or doing damage to your sink or costs you money on your water bill each month (which you can easily check by looking at your water bill) you may want to replace the faucet.

In no case is that leaky faucet the same in any way as someone breaking into your house and stealing everything you own or someone putting poison in your water and killing all of your guests. Treating that leaky faucet like it was an illegal act or one harmful to your guests is absurd.

Great! Now calculate for us the plausibleness of causality in this case... The leak and the disapearance of the leak within a week after the start of this thread.



It's absurd to imply that i ever said that this leak was in any way damaging customers...

This is talking from a sponsor perspective... Yes i'm sure from a home owner's perspective it could be profitable to not fix the leaky faucet.


Accepting affiliate traffic and setting up structures to prevent a part of that traffic being tracked and credited... Yeah... call it a leaky faucet... Your analogy is false because no home owner would ever deliberately damage it's faucet to come in the position to think about whether or not to repair the leaky faucet

Most of what you posted has already been covered extensively. The one new thing in your post is this statement quoted above. I see the affiliate as the 'home owner' of their own traffic. You seem to see affiliates as less than that.

Do you really think asking for promo materials has no cost because it's 'just their money' being spent?' Do you really think there is no cost in calling out program owners over things that have not actually cost you any money? Do you really think there is no cost in equating a leak with illegal activities, theft and harming bookmarkers as some have done in this thread? There is always a cost and in business it is only worthwhile if the actual gain exceeds that cost. If you have watched the standard affiliate model over the last decade, you can see the result of too many people requiring these costs when they got very little if anything in return for the expense (for themselves, for affiliates, or for program owners).

I am very curious:

1 Did you promote RUC in any way before this thread?

2 If you didn't, do you plan to promote RUC now?

3 Was the $/click you earned before this thread high compared to other sponsors you promote?

4 Is the $/click higher now than it was before this thread in any meaningful way?

I am confident your answer to all four questions posted above is 'No.'

So this thread and others like it earn you zero directly, cost you nothing directly, and have a negative impact on the overall affiliate program business model indirectly.

JT... Do you realize this thread would have ended on page 1 if Relentless had not refused to stop running his yap?

Affiliates who promote RUC would be great if you can tell us if you see any improved $/click ratios now that affiliates can participate in the bundles/passes.

We salute you, Relentless. Your nick suits you.

Now...on to the question of rebills.
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oingo boingo

You and I agree completely. A discussion of $/click would actually be useful.

You flip things around... Not the OP is damaging here... Deliberately setting up structures to minimize pay outs to affiliates; to deliberately keep a part of affiliate traffic out of tracking... without logic and/or any reasonble reason, only for the program to increase their profit at the expense of the affiliate, has a negative impact on the overall affiliate program business model DIRECTLY. That's one reason why this shit pisses me off...

because yes... it affects me indirectly... duhhhh

True...

Seems like a business-model-pilot not working...

also is strange that relentless is addicted to ruc threads. there are more similar threads, where he can throw his ppc skills into the ring, but the one and only threads he is insterested in are ruc ... strange, isnt it?