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Google is a desperate paranoid thief that is more than willing to kill every internet business on the face of the Earth, and force them all to use useless Google "products" in the faint hope that said products will receive a tiny fraction of the traffic they might deserve or have formerly received.
Unless you have a massive and useless "social" network - good luck keeping a solid listing at Google. Google owns the internet - you are basically fucked and at their mercy.
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