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We've had a few big moments/breaks that catapulted us to new heights. I'd have to say the most important was Jim's first appearance on Howard Stern and the great relationship that started because of it and still exists today. Howard is still big but having a long segment of his show to promote the Anatomy Awards each year back when he was on terrestrial radio was insane. Thousands of joins, ravaged servers etc. Taught us a lot and triggered many major upgrades.
I'd also be crazy to not mention our "appearance" in Knocked Up. Coming off the heals of The 40 Year Old Virgin's success it was a massive deal for us traffic wise and with the longevity that film has enjoyed on cable it is easily the single biggest reason that 8 out of 10 people I talk to about Mr. Skin know of us.
You can't be free publicity!
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