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You can't look at Tumblr as a long term investment of your time unless you seriously have nothing better to do. If you are running Tumblr to push sales, joins, whatever then put your effort into ten or so and then just build to replace when deleted. Personally I don't see porn on Tumblr as a long term option as its bound to be cleaned up at some point.
We have used Tumblr from day one and we have found that hardcore builds faster but clever softcore tease converts LOADS better. Loads of people have poured onto Tumblr but like most things in adult very few have a fucking clue what they are doing.
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