Compensation for domain age? (SEO questions)

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  • FlexxAeon
    Confirmed User
    • May 2003
    • 3765

    #1

    Compensation for domain age? (SEO questions)

    I have a few sites...not necessarily competing for the same keywords but all playing in the same market/niche. I generally do the same thing for all of the sites as far as SEO & marketing. But "site A" is kicking the other sites asses. At first I thought it was because of backlinking (from site A's older incarnation) but those backlinks have almost irrelevant keywords at this point. Then I got to looking at domain age...whereas site A's domain is a few years old and the other sites' domains are a couple of months old

    So I guess my questions are:
    1) Is the domain age whats giving site A the boost or is it the backlinks?
    2) If it's domain age, how do younger sites compensate to get some good SE traffic?
    flexx [dot] aeon [at] gmail
  • Jdoughs
    Confirmed User
    • Mar 2004
    • 5794

    #2
    With the little info its dificult to pinpoint but ill give you the short answers for the short questions.

    1. Yes it is, and also yes it is. The domain age is nice, but the older backlinks are nicer, they may not be on point but they are YEARS old backlinks as well.

    2. Younger sites compensate by getting older.
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    • Kelli58
      Confirmed User
      • Aug 2006
      • 2270

      #3
      Really the things you can do to compensate for the age factor, they can do just as well.

      There are MANY things that go into the total score for a website for a select keyword including

      Page Title
      Meta Tags
      Body of the page (the text)
      Do you have the keywords you desire listed at least once in between <h1> or <h2> tags?
      The age of the domain
      Sites that link to the domain
      The names of images
      The alt text of those images on your page
      The names of external and internal page links

      How much actual content you have on your website. Obviously the more, the better. If you have 257 pages of text and they have 254 in theory your site would be more relevant. But then you have the other factors to contend with, which are listed above.

      So even though there are things you could do to improve your ranking, he will always have the bonus of age so just be better at all the other things. Have more and better, higher quality content than he does.

      Make sure you have the most optimized title, meta tags, body text and image alt tags on your pages. That kind of thing.
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      • Dynamix
        G F Y not
        • Jan 2004
        • 2910

        #4
        Originally posted by Kelli58
        Really the things you can do to compensate for the age factor, they can do just as well.

        There are MANY things that go into the total score for a website for a select keyword including

        Page Title
        Meta Tags
        Body of the page (the text)
        Do you have the keywords you desire listed at least once in between <h1> or <h2> tags?
        The age of the domain
        Sites that link to the domain
        The names of images
        The alt text of those images on your page
        The names of external and internal page links

        How much actual content you have on your website. Obviously the more, the better. If you have 257 pages of text and they have 254 in theory your site would be more relevant. But then you have the other factors to contend with, which are listed above.

        So even though there are things you could do to improve your ranking, he will always have the bonus of age so just be better at all the other things. Have more and better, higher quality content than he does.

        Make sure you have the most optimized title, meta tags, body text and image alt tags on your pages. That kind of thing.
        Let's not forget file naming structure of the HTML file itself (www.me.com/keyword1/keyword2_brief.html), optimized header (h1,h2,h3,etc.) tags, title tags for links, providing Google, Yahoo, HTML sitemaps

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        • Dynamix
          G F Y not
          • Jan 2004
          • 2910

          #5
          Originally posted by Dynamix
          Let's not forget file naming structure of the HTML file itself (www.me.com/keyword1/keyword2_brief.html), optimized header (h1,h2,h3,etc.) tags, title tags for links, providing Google, Yahoo, HTML sitemaps
          And by title tags for links I don't mean the name between A tags, but rather the TITLE="" parameter.

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