My traffic manager has been contacting you regarding 30% stats difference between your stats and Google Analytics stats (via Advanced segments by domain.com/?refer). We are still looking for promised explanation.
How i understand this
we provide you a unique link to our site to send traffic
you say you sent 100%, but we get only 70% for that link according to GA.
please explain
Quote:
Chat Transcript
Visitor:
TrafficManager (name changed)
Operator:
Cristian
Company:
ero-advertising
Started:
8-Feb-2013 3:18:04 PM
Finished:
8-Feb-2013 3:30:53 PM
3:18:04 PM: TrafficManager:
Hi, just a quick question, I see a discrepancy between Ero-Advertising and my Google Analytics stats, around 30% =( do you think it's possible that at the end of campaign, when I get the final numbers, you will be able to give me some free clicks? I'm a media buyer, and need to give reports to the client, so he will be asking questions about this. Thanks.
3:18:04 PM:


Welcome TrafficManager! Your request has been directed to the Support in English department. Thank you for holding. We will be with you shortly.

3:18:18 PM:


Call accepted by operator Cristian. Currently in room: TrafficManager, Cristian.

3:18:25 PM: Cristian:
Hello TrafficManager
3:18:36 PM: TrafficManager:
Hi Cristian
3:19:00 PM: Cristian:
We block some parameter for G analytics
3:19:08 PM: Cristian:
so they cant track all our traffic
3:20:00 PM: TrafficManager:
which parameter? and how it's blocked? Analytics counts all the unique visitors and pageviews
3:20:35 PM: Cristian:
Not, we block stats for G Analytics its a company policy
3:21:00 PM: TrafficManager:
whats the point of this?
3:21:34 PM: TrafficManager:
I need an answer for my client which policy
3:21:45 PM: TrafficManager:
to block the Analytics stats
3:22:37 PM: Cristian:
Its a company policy... Analytics cant track all our traffic, we use several subdomains, tracks, redirects and direct links
3:23:06 PM: Cristian:
also stats depends on your capping frequency
3:23:23 PM: Cristian:
maybe uniques are counted in a different way
3:23:47 PM: TrafficManager:
freq. cap is 1:12, how can it affect the stats? pls explain
3:24:25 PM: Cristian:
if google counts uniques 1:24 you will see a difference with our stats
3:24:57 PM: TrafficManager:
so I should better user 1:24 in Ero-Advertising campaigns?
3:25:03 PM: TrafficManager:
use*
3:25:30 PM: Cristian:
that depends on your campaign
3:26:36 PM: Cristian:
but with 1:24 Analytics should display a similar amount of uniques
3:26:40 PM: TrafficManager:
still not clear about the analytics though, is this somewhere on the website where I can read about the policy? I use subid's so basically I can see all the traffic that was sent to my landing page with this subid..
3:26:59 PM: TrafficManager:
so I really can't imagine how because of redirects etc the discrepancy in stats can be 30%+
3:27:06 PM: TrafficManager:
never had this experience.
3:27:38 PM: TrafficManager:
I could imagine +-10% max, but not 30%
3:28:48 PM: TrafficManager:
is there anybody from your team who I could send an e-mail to ask for detailed explaination of the policy? and how it works.
3:29:11 PM: Cristian:
sure, I will ask our manager to send you an email asap
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