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Good Lord, does Bob really think he is the 1st to understand this concept?
I guess maybe for the non-techie this might be new 'news' but for anyone that runs a site now that watches their stats can see this pretty easily and clearly.
Am I missing something though? A mobile website? Our approach has been to make sure each of our sites are optimized and designed for mobile first and usually that translates backwards to a cleaner and meaner experience for the desktop users.
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