12-14-2012, 01:51 PM
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Choice is an Illusion
Industry Role:
Join Date: Feb 2005
Location: Land of Obama
Posts: 42,635
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Quote:
Originally Posted by Webmaster Advertising
No it isn't.
The affiliate business model is dying because affiliates DO NOT WANT TO WORK and the programs pandered to these affiliates.
Piracy has very little effect on the affiliate, it affects the program a lot more than the affiliate especially those programs with exclusive content, lets not forget, affiliate programs have been around for years in adult and many of them didn't use exclusive content for a long time, it was only when every program started going the exclusive route, offering that exclusive content to affiliates for free and starting upping the affiliate incentives that the business model started to die.
Affiliate programs saturated the market, not only with free content, but with EXCLUSIVE free content, because affiliates kept demanding more and more of it... Especially those who didn't understand the concept of marketing, thinking that by offering more for free, they'd make more sales... We are now seeing that this isn't the case and we're seeing the affects of saturating the marketing with so much content that surfers no longer want to pay for memberships, because they do not have to.
This all happened way before tube sites, mass piracy and file lockers so to say that 'piracy' is a cause of the affiliate business model dying is nonsense, the affiliate business model is dying because affiliate programs slowly but surely, killed themselves, over a period of years and years, thanks in part, to affiliates but primarily because of their own greed.
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