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Story content is good to have on your sites. Anything which can keep a subscriber interested in the site is a good thing.
However I wouldn't invest too heavily in it, people who read stories can read, people who read are probably statistically "smarter" than many surfers, therefore they can probably find asstr.org soon enough.
I have bought (licensed) some story content and my stats show that some people will read them, however it's probably less than worthwhile to waste too much time and money on stories. I certainly would not lease story content.
Magazine style leased content is probably a better way to go if you are leasing.
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