Try using SEO quake, it is a FF addon - Click the "Diagnosis" button and it gives you a few hints and tips.
Some good ones it had pointed out for this page -
http://www.trashycontent.com/individ...ayboysolo.html - For example:
No Alt tags on images - No Sitemap - No meta description - No meta kw's (I wouldnt worry to much about that) - No robots.txt - You are not making good use of headings tags.
It mentions more advanced stuff as well, like microformats.
The real big one though is backlinks.......