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We don't actually get visitor numbers in the stats.
Calculating uniques is processor intensive for large sites but I thought of a way to do it.
You tally page views and keep a log of a random 100 IP's and calculate the average pageviews/IP and divide the total page views by the sample average.
I'm investing in expansion/advertising as I should be able to get higher than 3%/month returns, before I start paying off the capital.
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