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Old 04-19-2011, 10:44 AM  
DeanCapture
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Join Date: Dec 2002
Location: Los Angeles, CA
Posts: 9,275
Quote:
Originally Posted by munki View Post
Color correction is a must... I've been blown away in this industry how few are willing to put the time into their own product to properly color correct vids, let alone photos even.
I agree.

I started learning about color grading about a year ago. Befriended a guy who color grades major motion pictures and he really has taught me a lot about the craft. I even set up a color grading system.



I don't get a chance to use much of the knowledge that I've learned because it's just a terrible waste of time...since clients don't care about the quality of their footage. Any video, no matter how good the cameraman... can benefit greatly from even the most basic correction. Stuff like adjusting the color, contrast and brightness takes only minutes and can have a significant impact on the quality. But I think the mind set for most companies is: "If the member isn't complaining - don't worry about it"

It's a shame that more companies don't take pride in their products and try to set a standard for quality. Instead, it's more about turning a quick buck.
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