Originally Posted by epitome

If you haven't already done so, please, please, please spend the $375 or whatever it is to trademark Take Charge for your category!

I've done it myself a few times and ended up with a registered trademark without the need of an attorney stepping in. Usually, the reviewing attorney for USPTO will guide you along if they know you are handling the registration yourself.

http://www.uspto.gov/teas/e-TEAS/index.html

After you file, you can begin putting the TM after your product name. Once it is registered you can go with the capital R in the circle.