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Adult webmasters aren't the smartest bunch on the net. We already lost the brightest minds from this industry to mainstream, and are still the dumping ground of broke ass lazy buggers with pipe dreams of making millions with $0 down. One of the problems is newbies are largely led by their peers who have about 0 business sense and no money themselves.
But marketing to the simpletons is quite easy. They would happily invest $200 of effort to get $50 worth of something 'free'.. and that can be worked to your advantage when marketing to adult webmasters. Dangle the 'free' carrot and they just cant help themselves.
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