affiliates have been gone forever from shows for a long time 95% of people i do biz with have never been to a show.
i remember some shows back in the day where it would be 70% affiliates.....
Quote:
Originally Posted by AlmightyJim
To me the biggest negative to the adult shows is the number of affiliates attending... or should I say NOT attending.
I would say that affiliate attendance has decreased by greater than 50% from 5 years ago when I started attending shows. Many that I have talked to agree that seeing the affiliates at the show is the primary reason for attending.
Bottom line is that I base my decisions on what shows to attend by the number of prospective affiliates that are attending. This guarantees nothing but the opportunity to build a relationship that will hopefully lead to future business.
For those that know me I work the hell out of a show from a business perspective but when one of the largest shows in the industry provides me with less than 5 prospects then it is definitely time to re-evaluate what shows I will attend in the future.
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